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Case study: FarmWorks sows seeds of future growth with IBM System x servers

Overview: Business Challenge


FarmWorks Australia needed to centralise its servers and storage, and minimise application downtime. It was also looking for IT infrastructure that could support its plans for future business growth.


Overview: The Solution


With assistance from IBM® Business Partner Silverfern IT, FarmWorks used IBM servers and storage to build a solid platform for centralising and virtualising its core business applications.
Business Benefits


  • Centralised servers
  • Reduced operational costs
  • Created a platform for future growth
  • Simplified IT management
  • Increased application availability


About Farmworks

FarmWorks Australia supplies rural products and services to agricultural producers through 12 retail outlets in Western Australia, New South Wales, Queensland and South Australia. Over the next two to three years, it plans to grow market share and extend its product range, particularly in the eastern states.


The Challenge : Laying the foundation for future business growth

FarmWorks Australia’s information technology infrastructure was old, inflexible and out-dated. By the middle of 2010, its fleet of six servers and storage hardware was at the end of its life. The costs of maintaining this older equipment was growing rapidly.

Regional Staff at FarmWorks outlets accessed the company’s core retail management application over a wide-area network using poorly performing regional telecommunications infrastructure. In addition, they stored important data on their local PCs, which managers in the head office could not access or backup. It was clear this infrastructure could not keep up with demand if the company acted on plans to expand its operations in the eastern states.

Due to an unreliable electricity supply at its Osborne Park, Western Australia head office, FarmWorks suffered occasional system outages.

Finally, FarmWorks had no discernable disaster recovery plan, except daily tape backups, which meant the company could have been exposed to financial loss and damage to its reputation if its systems suffered significant downtime or it lost important data.

“To meet these challenges, and achieve our business goals, we needed new IT infrastructure that could be virtualised and was easily scalable to allow for future business growth,” says FarmWorks Australia IT Manager, Brett Muirhead.

“We needed to bring together the accumulated data from our branch computers into one environment, which we could easily manage and maintain from head office,” says Mr Muirhead.


The Solution: Increasing performance and resilience with IBM System x® servers

Through a tender process, FarmWorks Australia selected Perth-based IBM Business Partner Silverfern IT to design and implement a new IT system.

In late 2010, Silverfern IT installed two IBM System x3650 M3 servers and an IBM DS3500 storage area network. The system is supported by an IBM System Storage™ TS2340 Tape Library. An IBM 7.5KVa uninterruptible power supply ensures the servers can keep running if the electricity supply fails.

Over three months, Silverfern IT migrated FarmWorks’ retail and accounting applications to a virtual server environment based on VMware vSphere 4.0, running on the new hardware.
“Virtualisation offered a number of operational and cost benefits compared to our existing IT infrastructure,” says Mr Muirhead.

Silverfern IT also implemented a two-tiered disaster recovery system. The virtual servers are replicated every 15 minutes to a network-attached storage device using Veeam backup software. Three times each day, they are also replicated to an additional IBM System x3650 M3 server running VMware at Silverfern IT’s data centre in Perth.

Staff at the company’s outlets now access the retail management application using a thin client protocol. Silverfern IT was able to repurpose many of FarmWorks’ old PCs as thin clients.

According to Silverfern IT Chief Executive Officer, Liong Eng, the new virtualised environment paved the way for the disaster recovery plan.

“We were able to provide a disaster recovery system to help the company eliminate downtime, recover rapidly from system failures and enhance data protection and security,” he says.


Future plans: Scalability for future business growth

With the new virtualised environment, FarmWorks can now spend more time and resources on expanding its product lines, growing market share and seizing opportunities to increase profit.
“IBM’s System x servers and storage have provided our business with the flexibility, availability and resilience we needed to respond to changing business demands and enable future growth,” says Muirhead.


The Benefits

FarmWorks Australia’s new systems environment enabled the company to centralise its servers, storage and critical business data, expand capacity and operate more efficiently.

“Our new virtualised platform has given our business more reliability, cost-effectiveness and better overall system performance,” says Mr Muirhead. “Ultimately, we are confident the new virtualised environment is secure and reliable. IBM gave us that peace of mind.”


Lower operating expenses

With fewer servers, decreased power and cooling requirements, and more available floor space, FarmWorks has eliminated unnecessary hardware and operating costs.

“By reducing our physical server count from six to two, we can expect considerable cost reductions,” says Mr Muirhead. “We have also saved the company money by not having to upgrade the PCs in our retail outlets.
“We are aiming to achieve a return on investment within 12 to 18 months of installation; so far we’re on track to meet this target.”


Reduced complexity

Consolidating the company’s data and virtualising its servers has simplified FarmWorks’ IT environment, allowing the company to spend less time on administration and more on new IT projects, according to Mr Muirhead. “Having an easy-to-use, virtualised infrastructure will allow us to add resources, install new servers and upgrade software efficiently as the business grows. We can also perform system maintenance easily and cost-effectively, without disrupting the business.”


Increased responsiveness and stability


IBM’s System x servers and storage have enabled FarmWorks to respond more quickly to risk and opportunity, and to maintain continuous business operations.

“We can now identify hardware problems earlier and fix them quicker, which helps keep our systems up and running,” says Mr Muirhead. “Less unplanned system downtime and the more responsive thin-client system have improved employee productivity. We also have peace of mind knowing Silverfern IT is on hand to provide expert advice and maintenance.”



This customer story is based on information provided by FarmWorks Australia and illustrates how one organisation uses IBM products. Many factors have contributed to the results and benefits described. IBM does not guarantee comparable results elsewhere.IBM,, the IBM logo, IBM System Storage and IBM System x are trademarks or registered trademarks of International Business Machines Corporation in many jurisdictions worldwide. A current list of IBM trademarks is available on the Web at “Copyright and trademarks information” at Other company, product and services marks may be trademarks or services marks of others.

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